{"id":18,"date":"2025-06-13T07:24:37","date_gmt":"2025-06-13T07:24:37","guid":{"rendered":"https:\/\/collana-solutions.ch\/?page_id=18"},"modified":"2026-01-15T13:49:10","modified_gmt":"2026-01-15T12:49:10","slug":"datenschutz","status":"publish","type":"page","link":"https:\/\/collana-solutions.ch\/en\/datenschutz\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"
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Privacy Policy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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1. General Information<\/h4>

collana solutions AG, Sihleggstrasse 23, CH-8832 Wollerau, Switzerland, is the data controller pursuant to the Swiss Federal Act on Data Protection (FADP) and, where applicable, the European General Data Protection Regulation (GDPR).\nWe respect your privacy and handle your personal data confidentially and in accordance with applicable legal requirements.<\/p>

This privacy policy explains what personal data we collect, how we use it, and what rights you have.<\/p>

2. Definitions<\/h4>

Personal data refers to any information relating to an identified or identifiable individual. A person is considered identifiable if they can be identified directly or indirectly, for example by name, ID number, location data, or other characteristics.<\/p>

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3. Legal Basis for Processing<\/h4>

We process personal data on the basis of the following legal grounds:<\/p>

Consent (Art. 6(1)(a) GDPR)
Contract performance or pre-contractual measures (Art. 6(1)(b) GDPR)
Legal obligations (Art. 6(1)(c) GDPR)
Legitimate interests (Art. 6(1)(f) GDPR)<\/p>

4. Data Deletion and Storage Period<\/h4>

We delete personal data as soon as the purpose of processing no longer applies or statutory retention periods expire. Extended storage is permitted only if legally required or justified.<\/p>

5. Collection of Personal Data<\/h4>

5.1 Server Log Files<\/strong><\/h5>

When you visit our website, the following data is automatically collected:<\/p>

Browser type and version
Operating system
IP address
Date and time of request
Referrer URL
Accessed files
Amount of data transferred<\/p>

Purpose:<\/strong><\/p>

Security, system stability, abuse prevention, and statistical analysis
Legal basis: Art. 6(1)(f) GDPR
Storage period: 7 days
Required?: Not legally required, but technically necessary<\/p>

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5.2 Hosting by GoDaddy<\/strong><\/h5>

Our website is hosted by GoDaddy Inc., 2155 E. GoDaddy Way, Tempe, AZ 85284, USA. Data collected during your website visit is processed on servers operated by this provider.<\/p>

Legal basis: Art. 6(1)(f) GDPR
Data transfer: USA, based on Standard Contractual Clauses (Art. 46 GDPR)
Required?: Not legally required, but necessary for website operation<\/p>

5.3 Essential Cookies<\/strong><\/h5>

We use session cookies to improve website functionality.<\/p>

Legal basis: Art. 6(1)(f) GDPR, Sec. 25(2) TTDSG
Storage period: Until the browser is closed
Required?: Voluntary; limited functionality if deactivated<\/p>

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5.4 Consent Management<\/strong><\/h5>

We use the \u201cReal Cookie Banner\u201d tool to manage cookies, tracking pixels, web beacons, and related consent.<\/p>

More information: https:\/\/devowl.io\/en\/rcb\/data-processing\/<\/p>

Legal basis: Art. 6(1)(c) and (f) GDPR\nRequired?: No legal or contractual obligation; if not provided, consent management is not possible<\/p>

5.5 Content Management System<\/strong><\/h5>

We use a CMS for managing website content. Data is processed locally without external transfer.<\/p>

Legal basis: Art. 6(1)(f) GDPR
Storage period: For the duration of content management only
Required?: Not legally required<\/p>

5.6 Elementor<\/strong><\/h5>

We use Elementor by Elementor Ltd., Israel, hosted locally without external data transmission.<\/p>

Legal basis: Art. 6(1)(f) GDPR
Storage period: No personal data is stored
Required?: Voluntary<\/p>

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5.7 Contact<\/strong><\/h5>

If you contact us via form or email, we store your data to process your inquiry.<\/p>

Legal basis: Art. 6(1)(b) GDPR
Storage period: Until your request is resolved
Required?: Voluntary; we may be unable to respond without certain information<\/p>

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5.8 Tracking Technologies<\/strong><\/h5>

Tracking tools are only used with your explicit consent.<\/p>

Legal basis: Art. 6(1)(a) GDPR, Sec. 25(1) TTDSG
Data transfer: USA; potential risk of U.S. authority access
Withdrawal: Possible anytime via our consent tool<\/p>

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5.9 Google Analytics<\/strong><\/h5>

Used with IP anonymization and only with prior consent.<\/p>

Provider: Google LLC, USA
Purpose: Statistical analysis of website usage
Legal basis: Art. 6(1)(a) GDPR
Data transfer: USA, based on EU Standard Contractual Clauses
Storage period: 14 months
Required?: Voluntary<\/p>

5.10 Google Signals<\/strong><\/h5>

Extension of Google Analytics for demographic analysis.
Legal basis: Art. 6(1)(a) GDPR
Storage period: Up to 26 months
Data transfer: USA; based on SCCs and participation in the EU-U.S. Data Privacy Framework
Required?: Voluntary<\/p>

5.11 Google Tag Manager<\/strong><\/h5>

We use Google Tag Manager (GTM) by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. GTM itself does not process personal data or use cookies. It serves to manage website tags via a user interface. Tags triggered via GTM may collect personal data, but GTM does not access this data.<\/p>

Legal basis: Art. 6(1)(a) GDPR in conjunction with Sec. 25(1) TTDSG<\/p>

Data transfer: USA; Google is certified under the EU-U.S. Data Privacy Framework (Art. 45 GDPR), and SCCs are in place (Art. 46 GDPR)<\/p>

Storage period: GTM itself stores no personal data<\/p>

Required?: No legal or contractual obligation; based on user consent<\/p>

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5.12 Google Search Console<\/strong><\/h5>

Used to analyze technical performance of our website.<\/p>

Provider: Google LLC, USA
Purpose: Technical optimization
Legal basis: Art. 6(1)(f) GDPR
Data transfer: USA; certified under EU-U.S. Data Privacy Framework
Required?: Not required<\/p>

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5.13 External Media via GoDaddy (img1.wsimg.com)<\/b><\/h5>

We use media from the domain img1.wsimg.com (part of GoDaddy\u2019s content infrastructure) to display images on our website (e.g., product visuals, team photos, graphic elements). These may involve depictions of persons and therefore constitute personal data.<\/p>

Purpose: Verarbeitung personenbezogener Daten<\/b><\/span> darstellen kann.<\/p>

Purpose:<\/b><\/b><\/p>

Visually enhance user experience and communicate our offerings<\/p>

Legal basis:<\/b><\/b><\/p>

Art. 6(1)(f) GDPR (legitimate interest)<\/p>

Our legitimate interest lies in ensuring a technically stable and visually appealing presentation of our website content.<\/p>

Data transfer:<\/b><\/b><\/p>

USA; not DPF-certified, but secured via Standard Contractual Clauses; residual risk of U.S. authority access<\/p>

Storage period:<\/b><\/b><\/p>

Media is hosted by GoDaddy for as long as it is used on our website and deleted when no longer needed<\/p>

Required?:<\/b><\/b><\/p>

Not legally required; disabling may affect visual functionality<\/p>

Further details:<\/b><\/b><\/p>

https:\/\/www.godaddy.com\/legal\/agreements\/privacy-policy<\/a><\/p>

(6) Hubspot (inkl. Hubspot Forms)<\/strong><\/h4>
Beschreibung und Zweck<\/strong><\/h5>

Wir nutzen HubSpot (HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Irland) f\u00fcr unsere Online-Marketingaktivit\u00e4ten. Hierbei handelt es sich um eine integrierte Software-L\u00f6sung, mit der wir verschiedene Aspekte unseres Online-Marketings abdecken. Dazu z\u00e4hlen unter anderem:<\/p>

E-Mail-Marketing (Newsletter sowie automatisierte Mailings, bspw. zur Bereitstellung von Downloads), Social Media Publishing & Reporting, Reporting (z.B. Traffic-Quellen, Zugriffe, etc. \u2026), Kontaktmanagement (z.B. Nutzersegmentierung & CRM), Landing Pages und Kontaktformulare (Hubspot Forms).<\/p>

Unser Anmelde-Service erm\u00f6glicht es Besuchern unserer Website, mehr \u00fcber unser Unternehmen zu erfahren, Inhalte herunterzuladen und ihre Kontaktinformationen sowie weitere demografische Informationen zur Verf\u00fcgung zu stellen. Diese Informationen sowie die Inhalte unserer Website werden auf Servern unseres Softwarepartners HubSpot gespeichert. Sie k\u00f6nnen von uns genutzt werden, um mit Besuchern unserer Website in Kontakt zu treten und um zu ermitteln, welche Leistungen unseres Unternehmens f\u00fcr sie interessant sind. Alle von uns erfassten Informationen unterliegen dieser Datenschutzbestimmung. Wir nutzen alle erfassten Informationen ausschlie\u00dflich zur Optimierung unserer Marketing-Ma\u00dfnahmen.<\/p>

Rechtsgrundlage<\/strong><\/h5>

Die Rechtsgrundlage der Verarbeitung Ihrer personenbezogenen Daten ist Art. 6 Abs. 1 lit. a) (Einwilligung f\u00fcr den Live-Chat, den Newsletter und weiteren Erfolgsmessungen) und Art. 6 Abs.1 lit. f) DSGVO. Unser berechtigtes Interesse an dem Einsatz dieses Dienstes ist die Optimierung unseres Kundenservices und die Verwaltung unserer Kontaktdaten.\u00a0<\/p>

Empf\u00e4nger<\/strong><\/h5>

Der Empf\u00e4nger Ihrer personenbezogenen Daten ist HubSpot (2nd Floor 30 North Wall Quay, Dublin 1, Ireland). Weitere Empf\u00e4nger sind Unternehmen aus der Collana-Gruppe:<\/p>